Starfall is a children’s website that teaches basic English reading and writing skills. The main demographic is preschoolers, and kindergarteners. Founded in 2002, the website teaches children how to read by using games and phonics. In May 2007, Starfall had 987,000 visitors, which was a 300% increase from the previous year. Methods used by the website are based on the research of G. Reid Lyon from the National Institutes of Health and Edward J. Kame’enui from the University of Oregon.
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